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Home » marketing and sales

Articles Tagged with ''marketing and sales''

Would You Follow You?

Sam Allman
December 4, 2012
Be real: If you are the boss, would you follow you? As I have written before, there is a lack of leadership in our culture. And it’s not because we have a lack of bosses.


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The Personal Touch

Jeff Stouffer
Jeffrey Stouffer
December 4, 2012

While one could argue there’s been a subtle decline in the social graces in recent years, it would take the oratory of Aristotle to convince me you can point the finger at a singular cause. 


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Are You Stepping Up or Shying Away?

Sam Allman
November 30, 2012
If you’re anything like me, you sometimes find it difficult to step up and be candid. Even worse, there are times you fail to initiate difficult discussions with others, including loved ones, on critical matters.


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Bostik hires Chris Eichman as Marketing Communications Manager

November 2, 2012

Bostik, Inc.’s Consumer & Construction Division recently hired Milwaukee, Wis.-resident Chris Eichman as Marketing Communications Manager.


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Solid Footing on Shaky Ground

Jeff Stouffer
Jeffrey Stouffer
November 1, 2012
There’s nothing quite like the feeling of being totally dialed in, something that, much like a bit of shell that finds its way into your eggs, you can’t quite put your finger on.


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ARDEX Americas officially opens new building for marketing and business development

October 30, 2012

ARDEX Americas recently celebrated the grand opening of a new corporate building to house the Marketing and Business Development department in Aliquippa, Pennsylvania.


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Businesses get some closure on "green" marketing rules

October 22, 2012

Marketers of consumer products touting various environmental-benefit claims finally have some closure on how to approach green advertising without running afoul of the Federal Trade Commission, said LeClairRyan partner and 17-year FTC veteran Thomas A. Cohn during an Oct. 12 business-law conference.


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Gary R. Fisher Tapped for Top Marketing Post at Beaulieu

October 18, 2012

A key individual behind Capital One's lovable barbarian "What's in your wallet?" campaign and the appeal of L'Oreal cosmetics will now be guiding the marketing campaigns for Beaulieu of America.


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Robinson Lumber Company and Nature Flooring Industries announce marketing agreement

October 9, 2012

Robinson Lumber Company and Nature Flooring Industries have entered into an agreement under which Robinson will warehouse and sell Nature’s line of solid prefinished flooring produced at Nature’s subsidiary in Peru.


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Breaking Down the Bottom Line: The 2012 Floor Trends Salary and Benefits Study

Jeff Stouffer
Jeffrey Stouffer
October 2, 2012
Ah, money. Nothing like a good old-fashioned discussion about a person’s salary to bring an otherwise delightful conversation to a screeching halt. No? Next time you’re out with a group of friends, acquaintances, whomever, try this: wait until there’s a break in the conversation, turn to the closest member of the group and, in your most pleasant voice and with a big smile on your face, ask, “So, how much money do you make?”


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