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Home » marketing and sales

Articles Tagged with ''marketing and sales''

The Selling Begins When the Customer Says "No" - Part II

Sam Allman
March 7, 2012
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When customers object or voice their concerns, your measure as a salesperson is what you do next. And your first response might be to start talking...
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Rustic Visuals Take the Laminate Spotlight

March 7, 2012
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When it comes to laminate flooring, consumers, perhaps harkening back to simpler times, are choosing more timeworn and reclaimed hardwood visuals.
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Hardwood Flooring Remains a Healthy Choice

February 13, 2012
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A recent study indicates that the vast majority of homeowners in the United States believe that their family's health is directly related to the cleanliness of their floors.
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The Importance of Google Places

February 13, 2012
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Given the increasing prevalence of Internet in peoples' lives, event the smallest shops can compete against the largest firms. But the smartest shops are the ones that win...
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Lessons from the Past Can Offer New Opportunities

Rick Brian
February 13, 2012
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The rise in hardwood's popularity over the past 20 years or so speaks volumes about consumers' desire for an attractive, natural, long-lasting flooring material.
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Boe discusses Beaulieu of America's future

January 17, 2012
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Ralph Boe, president and ceo of Beaulieu of America, spoke with NFT before Surfaces about what’s on the horizon for the carpet manufacturer.
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Mohawk Solutions launching pad for new products, programs

January 17, 2012
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The recent Mohawk Solutions convention in Nashville included a wide range of new products and programs for Mohawk aligned dealers. Click on the full story to access a 27-minute interview with svp marketing David Duncan.
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New product areas, events in spotlight for Surfaces 2012

Michael Chmielecki
Michael Chmielecki
January 12, 2012
No Comments
Surfaces 2012, which will be held in conjunction with StonExpo/Marmomacc Americas at the Mandalay Bay Convention Center in Las Vegas, is on pace to exceed last year’s attendance with a broader range of products and about 50 new exhibiting companies.
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Using EPDs for Better Transparency

January 12, 2012
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Transparency is one of the hot new topics in the green building industry, and it is a valuable concept.
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Creekview Ranch Middle School marries sustainability, function

January 9, 2012
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Creekview Ranch Middle School – a LEED-NC Gold-certified, 87,623 sq. ft. campus located in Roseville, Calif., approximately 20 miles outside Sacramento – has seen thousands of teens shuffle in and out of its doors since its opening nearly two and a half years ago.
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