Engineered Floors has partnered with IZEA Worldwide, operator of IZEAx, an online marketplace connecting brands and publishers with influential content creators, to launch its own program to drive awareness of Dream Weaver’s PureColor, Revotec, and Triumph brands.
At the Shaw Network Convention and at Surfaces, Piet Dossche, executive vice president of hard surface of Shaw Industries and president of USFloors, introduced COREtec Stone.
The multilayer flooring category is overrun by acronyms—LVT (luxury vinyl tile), WPC (wood plastic composite), SPC (stone plastic composite) and the like. Philippe Erramuzpe, member of the board at Multilayer Flooring Association (MFA) and chief operating officer at USFloors, has agreed to help us clear up the confusion.