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Tanja Kern became group editorial director of Floor Trends and Floor Covering Installer in 2016. With more than 15 years of editorial and strategic communications experience in the architecture and design community, Tanja combines her journalistic acumen with a passion for flooring. She has a master’s degree in journalism from Northwestern University’s Medill School of Journalism.
Relaxing Floors, Mohawk Group’s newest modular flooring system, translates stress-reducing fractal patterns into calming visuals for the built environment.
Floor covering is a multi-billion-dollar industry that is underserved by technology, but one digital marketing company is aiming to leverage it to help flooring retailers compete with the likes of Home Depot, Lowe's, and Lumber Liquidators.
We asked some of the resilient category's leading marketers to offer their best tips for product knowledge training to help RSAs maximize their understanding and to help them grow sales in luxury vinyl tile (LVT).
