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Commercial FlooringColumnsBusiness Insights

Vortex Flooring: Building Relationships, Building Business

By Randy Rich

At Vortex Commercial Flooring, it is all about relationships: relationships with our customers, our designers, our suppliers and our employees. This philosophy has been the foundation of the growth and success of our company. In fact, the mutual respect between my original partner, Del Church, and me was the start of our company. We both worked in the commercial flooring industry in Chicago and Del had a strong reputation as an excellent sales person with the most integrity of any individual in our market.

Del and I have similar backgrounds in that we both grew up on a farm and we shared a desire to run our own company. For me, this opportunity fulfilled a life-long dream which started when I watched my own father, who was both a farmer and a roofing contractor. I admired his independence and his ability to call the shots in his businesses. As I grew up, I wanted a career just like my father’s career.

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