Mohawk has primed SmartStrand Silk for massive 2020 success with an all-new, interactive anchor display targeted to 2,000 premier retailers, while also bringing more innovative SmartStrand and SmartStrand Silk products to market.
Building on the solid foundation of 11 product introductions in 2019, Mohawk continues to expand its high definition color technology with 14 ColorMax debuts in 2020 across SmartStrand, polyester and nylon.
Answering the call of growing consumer demand for sustainable flooring options, Mohawk Industries will launch an entirely new EverStrand Soft Appeal line of premium soft polyester carpet in 2020, as well as expand the storied EverStrand collection for a greater assortment of stylish, environmentally conscious carpet options.
Stanton is set to highlight select styles among its lineup of approximately 100 new product introductions across its family of brands including Stanton, Stanton Street, Antrim, Rosecore, Crescent and Hibernia at TISE in Las Vegas.
As senior design manager at Mohawk, Brittany Stanley has developed a keen eye for trend spotting, always on the hunt for inspiration to create the next beautiful broadloom.