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Home » Authors » Katie Rork

Articles by Katie Rork

America's Floor Source

How America’s Floor Source is Elevating Staff Training and Education

Katie Rork
Katie Rork
December 14, 2021
No Comments

The Columbus, Ohio-based retailer has created an online university that’s accelerating employee success across departments. 


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How to Use Television to Increase Brand Awareness

How to Use Television to Increase Brand Awareness

Katie Rork
Katie Rork
November 11, 2021
No Comments

Grigsby's Carpet, Tile and Hardwood in Tulsa, Oklahoma, is using television advertising and content marketing to drive brand awareness.


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America's Floor Source in Columbus, Ohio

A Playbook for Exponential Flooring Outlet Sales

Katie Rork
Katie Rork
October 10, 2021
No Comments
America's Floor Source in Columbus, Ohio, recently expanded its showroom offerings to include outlet and clearance products.
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MDG Flooring America

Retail Insight: How MDG Flooring America Revamped its Core Values to Improve Business

Katie Rork
Katie Rork
August 24, 2021
No Comments

President Steven Walbolt explains the importance of putting together a mission statement and core values for your company and how to implement them.


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flooring business continuity

The Challenges of Changing Ownership of a Retail Flooring Store

Katie Rork
Katie Rork
August 4, 2021
No Comments
After more than 30 years of serving Northern California, Slaughterbeck Floors is going through a change in ownership.
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Jennifer Hudson

An Interior Designer’s Take on Flooring Transitions

Katie Rork
Katie Rork
July 26, 2021
No Comments
Flooring transitions can be a challenge, but they don't have to be. Interior designer Jennifer Hudson, vice president and creative director at Alderman Company in North Carolina, shares how Küberit's cutting-edge profiles and patented designs are bringing innovative solutions to the architectural and design community.
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Mohawk Waterways mobile showroom

Join Mohawk Group on its Carbon Neutral Flooring Tour Across America

Tanja Kern Headshot 2023.png
Tanja Kern
Katie Rork
Katie Rork
July 22, 2021
No Comments
Every leg of the carbon neutral tour will showcase the latest in product innovation, provide an immersive luxury mobile experience, and feature products across all segments of Mohawk Group and Durkan.
Read More
Enchanted Forest

#StyleStories: The Top 5 Tile Trends

Katie Rork
Katie Rork
June 9, 2021
No Comments
Say hello to the most coveted looks of 2021: five haute residential and commercial designs fresh off the global market. Emily Holle, creative director, MSI, shares her outlook in this month’s #StyleStories.
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JR Allred

Hiring a New Generation of Interior Designers

Katie Rork
Katie Rork
May 4, 2021
No Comments

Dalton Carpet One Floor & Home in Georgia has made its mark by hiring nearly two dozen interior designers.


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Cathey Gundlach

2021 Floorcast

Katie Rork
Katie Rork
April 20, 2021
No Comments

Flooring America/Flooring Canada created a 2021 Style Watch— a “floorcast” of this year’s top 10 most distinctive flooring trends. Cathey Gundlach, vice president of merchandising, CCA Global Partners, explains her favorites from the floorcast.  


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Shaw Flooring Network Retailers Report Post-Election Sales Surge

Shaw Flooring Network Retailers Report Post-Election Sales Surge

Takeaways from the 2024 AHSG Convention & Member Outlook for 2025

Takeaways from the 2024 AHSG Convention & Member Outlook for 2025

Retailers Share Top Takeaways from Shaw Flooring Network Convention

Retailers Share Top Takeaways from Shaw Flooring Network Convention

What Shaw Flooring Network Dealers are Banking on for 2025

What Shaw Flooring Network Dealers are Banking on for 2025

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