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Home » Topics » Columns

Columns
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Guest Column

Hardwax-Oil Finish, the Latest Trend in Hardwood Flooring

Tom Goodham
March 4, 2014
No Comments

Oils and waxes have been used to protect natural materials from the effects of the environment—light, water, cats, etc.—in buildings and building materials for as long as such things have existed.


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Guest Column

Cork Presents Tremendous Selling Opportunities

Tim Tomkins
March 4, 2014
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In conjunction with the 2014 InterCork II campaign being launched by APCOR, the international trade body representing cork producers from Portugal, I would like to elaborate further on their efforts while extolling the many virtues cork flooring has to offer the independent retailer.


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Guest Column

The Continuing Evolution in Bamboo Flooring

William Jopling
March 4, 2014
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Since bamboo’s initial introduction to the U.S. flooring market in the early 1990s, it has continued to evolve into different flooring formats, which has served to increase the product’s use and demand, especially in today’s eco-conscious flooring market.


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Flooring and the Law

A Proper Sales Order Form is a Powerful Tool to Prevent Problems

Martin Silver
March 4, 2014
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Most dealers only very occasionally will be forced to seek a lawyer’s aid to collect money due for goods they have already sold and delivered. 


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The Trusted Sales Advisor

Becoming A People Person

Kelly Kramer
Kelly Kramer
March 4, 2014
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Back about 30 years ago, a close friend introduced me to a small group of people at a party. He jokingly told the group an old cliché: “Be careful with Kelly he can sell ice cubes to Eskimos.”


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Contractor’s Corner

Flooring Contractor Sales Knowledge and Education

Ron Lee
February 10, 2014
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As I read Geoff Gordon’s article on the role of the flooring contractor in the December issue of Floor TrendsI was reminded of all flooring contractors have to know and do.


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The Trusted Sales Advisor

The One Thing

Kelly Kramer
Kelly Kramer
February 10, 2014
No Comments

I've always believed you need to see what customers drive up in, because it can often give you clues on which direction to take them. It’s not to see if they drive an expensive or low-end car, because that will make you assume something and often in the wrong direction.


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Guest Column

Why ‘The Year of LVT’ Continues; Opportunities for Retailers

Natalie Cady
February 10, 2014
No Comments

Many called 2013 “the Year of LVT.” And with good reason: Resilient has been the fastest growing flooring category, and within this rapidly growing segment, luxury vinyl tile (LVT) is thriving (Editor’s note: For the purposes of this article, LVT refers to both luxury vinyl tile and luxury vinyl plank).


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Contractor’s Corner

Ohio Contractor ‘Rounds the Ball’ for Its Customer Base

Tim McCarty
January 10, 2014
No Comments

Like many flooring contractors, JP Flooring in Westchester, Ohio started out as a small installation company in 1988. Our founder, Phil Schrimper, first learned the carpet business by working for a local retailer and branching out into starting his own company was a natural move motivated by his entrepreneurial spirit.


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The Trusted Sales Advisor

No Resolutions; Just New Habits

Kelly Kramer
Kelly Kramer
January 10, 2014
No Comments

More than 10 years ago I stopped making New Year’s resolutions. The reason being is I finally understood that what we know we should be doing and what we can continually gain permanent control over are two different things.


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