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Flooring and the Law

A Proper Sales Order Form is a Powerful Tool to Prevent Problems

Martin Silver
March 4, 2014

Most dealers only very occasionally will be forced to seek a lawyer’s aid to collect money due for goods they have already sold and delivered. 


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The Trusted Sales Advisor

Becoming A People Person

Kelly Kramer
March 4, 2014

Back about 30 years ago, a close friend introduced me to a small group of people at a party. He jokingly told the group an old cliché: “Be careful with Kelly he can sell ice cubes to Eskimos.”


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Contractor’s Corner

Flooring Contractor Sales Knowledge and Education

Ron Lee
February 10, 2014

As I read Geoff Gordon’s article on the role of the flooring contractor in the December issue of Floor TrendsI was reminded of all flooring contractors have to know and do.


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The Trusted Sales Advisor

The One Thing

Kelly Kramer
February 10, 2014

I've always believed you need to see what customers drive up in, because it can often give you clues on which direction to take them. It’s not to see if they drive an expensive or low-end car, because that will make you assume something and often in the wrong direction.


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Guest Column

Why ‘The Year of LVT’ Continues; Opportunities for Retailers

Natalie Cady
February 10, 2014

Many called 2013 “the Year of LVT.” And with good reason: Resilient has been the fastest growing flooring category, and within this rapidly growing segment, luxury vinyl tile (LVT) is thriving (Editor’s note: For the purposes of this article, LVT refers to both luxury vinyl tile and luxury vinyl plank).


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Contractor’s Corner

Ohio Contractor ‘Rounds the Ball’ for Its Customer Base

Tim McCarty
January 10, 2014

Like many flooring contractors, JP Flooring in Westchester, Ohio started out as a small installation company in 1988. Our founder, Phil Schrimper, first learned the carpet business by working for a local retailer and branching out into starting his own company was a natural move motivated by his entrepreneurial spirit.


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The Trusted Sales Advisor

No Resolutions; Just New Habits

Kelly Kramer
January 10, 2014

More than 10 years ago I stopped making New Year’s resolutions. The reason being is I finally understood that what we know we should be doing and what we can continually gain permanent control over are two different things.


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The Importance of Sound Control

Daniel Gibson
January 10, 2014

Sound control in the flooring industry is a thankless job. Think about it, if the product is installed and functions properly the end user never even knows it’s there. No concerns, no complaints and, most unfortunately, no pats on the back.


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What Consumers Want in Carpet Cushion

January 10, 2014

Today, the carpet cushion industry offers consumers and commercial end users many products from which to choose. These underlayments come in varying configurations and have different performance attributes.


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CTEF Tile Tip: Protecting Your Work

Scott Carothers 2025
Scott Carothers
January 9, 2014

Installers work hard to produce a finished tile installation that is both pleasing to the eye and functional. To accomplish this task, the installer must have the hand skills necessary to complete the work correctly the first time using the best quality materials available. 


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