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Home » Topics » Business Insights

Business Insights
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Tressa Samdal.jpg

Tressa Samdal Talks Social Media Trends and Women in Flooring

Beth Miller
Beth Miller
March 7, 2022
No Comments

Floor Trends reached out to Tressa Samdal, VP of marketing for E.J. Welch Company, for a brief follow-up interview in the wake of the pandemic to see what has changed since we last spoke to her and ask what advice she would give to other women working their way up through the industry. 


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Women in the Flooring Industry

Women in the Floorcovering Industry Lays Foundation for Impact

Tanja Kern Headshot 2023.png
Tanja Kern
March 4, 2022
No Comments

WIFI has successfully applied for 501c3 status, achieved Articles of Incorporation; approved its bylaws; and, voted on Pro Tem officers.


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managing stress

Floor Academy Briefing: Finding the Stress Sweet Spot in Your Life and Business

Kyle Hedin
Kyle Hedin
March 1, 2022
No Comments

Everyone dreams of living stress-free and thinking it will be a much better fit for their life. I don’t know if that is the case. I think there needs to be a balance.


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completed modular carpet tile installation

Commercial Flooring Reaches New Heights in 2022

Mark Bischoff
Mark Bischoff
March 1, 2022
No Comments

2022 will be a comeback year for many industries, including flooring. With the pent-up demand in segments such as retail, hospitality and ambulatory care, discretionary spending on commercial interiors should keep demand healthy. 


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10 Lessons in Career Building.jpg
Women in Flooring

10 Lessons in Career Building

February 2, 2022
No Comments

Kavita McCarthy, president of E.J. Welch Company, shares insight on how she built a successful career in flooring—and how female leaders can do the same.


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Loloi’s Milton collection

Is Our Focus on Home Here to Stay?

Tanja Kern Headshot 2023.png
Tanja Kern
January 28, 2022
No Comments

Spending by U.S. consumers in major cities is up more than 15% compared to two years ago, fueling a rapid economic recovery that remains on fragile footing as we’ve entered 2022.


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Ooltewah Flooring Gallery

Retail Insight: How Ooltewah Flooring Gallery Thrived During the Pandemic

Beth Miller
Beth Miller
January 26, 2022
No Comments

A small retail flooring store located in Ooltewah, Tennessee opened its doors at the start of the pandemic and managed to end 2021 on an upswing.


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Tenacity waterproof floors

CFL Aims for $1 Billion in SPC Flooring

Dave Foster
Dave Foster
January 21, 2022
No Comments

Learn how the China-based flooring manufacturer saw 50% growth in 2021 and where it sees SPC flooring headed, and the importance of distribution.


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Live Demo Stage

What’s On Tap for TISE 2022

January 11, 2022
No Comments

The International Surface Event has a full schedule of education planned for this year’s show. 


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e-commerce

How to Sell Flooring Online in 2022

Dave Foster
Dave Foster
January 10, 2022
No Comments

John Simonson, president of Webstream Dynamics, explores some e-commerce options available to flooring retailers. 


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Retailers Share Top Takeaways from Shaw Flooring Network Convention

Retailers Share Top Takeaways from Shaw Flooring Network Convention

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Shaw Flooring Network Retailers Report Post-Election Sales Surge

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SolidTech R: Sustainable, High-Performance Flooring from Bottle to Floor

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