Our company was not just built on reputation we continue to build on it. When our grandfather started Lippert Tile Co. in 1949, his goal was to develop a strong business based on his reputation for excellence in the Milwaukee market and to provide employment opportunities for his family.
Rubber as a flooring material has been around since about the 1940s, starting with the smooth, marbleized design tile that was a workhorse product in all kinds of heavy traffic areas.
Being the biggest and best, no matter the profession or discipline, takes a great deal of hard work and perseverance. But it also means never sitting on one’s laurels.
There is no hiding the fact the two main areas I train on are customer relation selling skills and product knowledge. Learning and understanding these two aspects alone can make you a top sales advisor in our industry.
It took an act as drastic as the Great Recession to happen for many Americans to realize one of the country’s greatest strengths—manufacturing, which leads to innovation and progress—had eroded away over the previous 30 or so years as companies went to far off places to produce their goods for lower costs and, in many cases, lower quality.
As a retailer or hardwood flooring consumer, have you ever thought about the impact domestic wood manufacturers have—not only in the flooring world we all live in, but on the economy as a whole?
Today’s consumer is incredibly educated about what products she wants in her home. By the time she gets to the retail store she’s already visited flooring websites, blogs and message boards; she’s been to manufacturer websites, your store’s website, visited competitor sites, talked to her friends and compared products.
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