A recent report by eMarketer states that, though ecommerce is growing rapidly, consumers will still spend 90% of their dollars in stores this year. A healthy portion of those in-person shoppers will arrive in stores after webrooming to narrow their shopping choices and make decisions.
Several years ago, I was a witness to flooring conversion that took place in an elementary school that was carpeted throughout. The guy that personally oversaw this elementary school remake was Fritz Rench, chairman of Host-Racine Industries, a man that has also championed the dry side of the wet versus dry flooring maintenance debate over the years.
In this new feature series, we will have conversations with female leaders in flooring who are driving innovation, advocating for change, and inspiring new generations of woman leaders.
The best salespeople recognize that closing is a guided series of little sales that the customer helps direct, thus keeping your prospect in a comfort zone. Still, sometimes it takes something extra to close a deal.
With the growth of the Capozza Tile Company, communication that was once organic has become a challenge and has proven to be even more critical to continuing success.
The job is 18x18 in. ceramic tile over a new concrete floor that has been curing for several months. The problem is that the slab has developed a significant crack, which begins at a ninety-degree outside corner in the room and continues across the entire width of the proposed floor.
We had an opportunity to sit down with Brian Carson, the recently-named president and chief executive officer of AHF Products, which formerly had been the hardwood flooring unit of Armstrong Flooring.