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Home » marketing and sales

Articles Tagged with ''marketing and sales''

Spring is Just Around the Corner

Matthew Spieler
March 3, 2015
Despite the conflicting predictions of the various celebrity groundhogs around the country the fact is spring will officially arrive March 20 when the Vernal Equinox takes place.


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Flooring America Continues Merging Fashion with Technology

Matthew Spieler
March 3, 2015
If we’re not growing, we’re dying,” noted Kieth Spano, president of Flooring America/Flooring Canada (FA/FC), as the co-op kicked off it’s 2015 winter “conneXtion,” a named the group coined last year to emphasize the many ways and areas members are connected to each other, their suppliers and, most of all, their customers.


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Carpet One Celebrates 30 Years of Helping Dealers

Matthew Spieler
March 2, 2015
Thirty years ago, three industry veterans—Howard Brodsky, Sandy Mishkin and the late Alan Greenberg—got together and put a business plan together for a retailer-owned cooperative designed to give the independent dealer a chance to level the playing field against the larger, national players in the industry.


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Targeting Your Audience with Technology

Cristina Toscano
March 2, 2015
I was having a conversation with my father a while ago about technology.


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Shaw Wants Dealers to Feel ‘Awesome’

Matthew Spieler
March 2, 2015
It’s one thing to say you are “awesome,” it’s another to be it and for 2015 Shaw Industries is telling—and showing—dealers and consumers reasons why the company and its products are just that: Awesome


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Optimism, Innovation Showcased at Surfaces

Matthew Spieler
March 2, 2015
Spurred by two consecutive years of positive sales—something most in the industry hadn’t seen for more than seven years—both exhibitors and attendees at The International Surface Event (TISE) in Las Vegas were filled with an optimistic spirit for the coming year.


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Retailer Profile: Arizona’s Primera Keeps Eye on the Prize

Sunil Taneja
March 2, 2015
When a new business sees double-digit sales growth in a single year, it does not necessarily say much when you consider how far did it really have to go to generate it.


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Stepping Outside the Box with Dealer Howie Stein

Danielle Clair
Danielle Clair Simpson
February 4, 2015
When it comes to retailers getting the most out of their local community’s consumer home shows, Howie Stein, president of Eddy’s Flooring America in Worcester, Mass., is behind some of the most unique home show exhibits end users on the East Coast—or anywhere for that matter—have ever seen.


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Retailers, Designers Take Design Contest to New Heights

Danielle Clair
Danielle Clair Simpson
February 4, 2015
Kansas City, Mo., designer Stephanie Stroud entered the Design for a Difference contest, sponsored by CCA Global’s International Design Guild (IDG), with hopes of being chosen as the winner, and receiving the opportunity to do just that—lend her design talent to make a difference in the Kansas City community.
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The Trusted Sales Advisor

Educate Yourself Online

Kelly Kramer
February 3, 2015
As my long-time editor and chief mistake-fixer Matt Spieler can tell you, I often start out writing about one subject and end up finishing on an entirely different one.


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