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Home » Topics » Marketing for Flooring

Marketing for Flooring
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GreenResilient_Feature
Green: Resilient

Five Reasons Resilient Flooring is Sustainable

Dean Thompson
November 1, 2013
No Comments

In the last several years, there has been a great deal of focus on the environmental impacts of building materials, and resilient flooring has become more widely recognized as a sustainable selection. 


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GreenWood_Feature
Green: Wood

Sustainability and Design Trends in Hardwood, Cork and Bamboo

Michael Chmielecki
Michael Chmielecki
November 1, 2013
No Comments

It is important to note all flooring categories can claim environmental attributes that make them greener, as manufacturers across the industry have evolved their products and processes to create as small a footprint as possible.


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GreenCarpet_Feature
Green: Carpet

Dispelling Misperceptions About Carpet and Health

Matthew Spieler
Matthew Spieler
November 1, 2013
No Comments

When it comes to the green movement, there are basically two sides to the coin: Environmental and health.


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Gilford_Feature
Events & Conventions

Gilford Hosts Dealers for a Day at the Races

Matthew Spieler
Matthew Spieler
November 1, 2013
No Comments

When it comes to iconic places, especially with regard to sporting events, there are few larger and more well-known than Churchill Downs in Louisville, Ky.


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FCIF_Feature
Events & Conventions

CCA, Industry Golf to Raise Money for FCIF

Matthew Spieler
Matthew Spieler
November 1, 2013
No Comments

Founded in 1980 by several prominent industry figures, led by the late industry icon and Hall of Famer, Walter Guinan, FCIF is dedicated to financially assisting any person involved in the floor covering industry—from installer up to mill CEO and everyone in between—who experience catastrophic illness, severe disabilities or other life-altering hardships.


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TalkFloor_Feature
Let’s TalkFloor

Mohawk's Carson, Lape Talk Innovation and a Better PET

Dave Foster
Dave Foster
November 1, 2013
No Comments

Mohawk upped the ante in the synthetic fiber area a couple of years ago with the introduction of SmartStrand, bringing built-in soil and stain resistance and new levels of durability to carpet, not to mention putting sustainability in the industry on a new plane.


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DoesGreenMatter_Feature
Editorial

Does Green Matter?

Matthew Spieler
Matthew Spieler
November 1, 2013
No Comments

The answer to the question posed will yield different answers depending on whom you ask it, when you ask it and, to some degree where you ask it.


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The Flooring Gallery

Freadreacea Talks About His Business Philosophy and Competing in a Tough Market

Dave Foster
Dave Foster
October 7, 2013
No Comments
Nick Freadreacea, is the owner of The Flooring Gallery, a six-store chain with locations in Louisville and Lexington, Ky. and Madison and Columbus, Ind.


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Flooring vs. the Economy

Quit Blaming the Installers

Matthew Spieler
Matthew Spieler
October 7, 2013
No Comments
When I first started covering the flooring industry nearly 20 years ago I learned there were a few issues that had “always” been around.


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building trust
The Trusted Sales Advisor

Building Trust

Kelly Kramer
Kelly Kramer
October 7, 2013
No Comments
To start out on this first column, I have to say I’m thrilled to be invited to write an on-going column for Floor Trends.


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Takeaways from the 2024 AHSG Convention & Member Outlook for 2025

Takeaways from the 2024 AHSG Convention & Member Outlook for 2025

Retailers Share Top Takeaways from Shaw Flooring Network Convention

Retailers Share Top Takeaways from Shaw Flooring Network Convention

What Shaw Flooring Network Dealers are Banking on for 2025

What Shaw Flooring Network Dealers are Banking on for 2025

Shaw Flooring Network Retailers Report Post-Election Sales Surge

Shaw Flooring Network Retailers Report Post-Election Sales Surge

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How to Dominate Flooring Sales: The Art of Listening Before Selling


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December 1, 2030

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