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Home » Topics » Columns

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sales interview

Flooring Sales Tip: Relating

Buddy Wisdom
August 4, 2016
“Now let’s see. We’ve been together about 30 minutes. I can tell you know nothing about me, my home, my lifestyle or what I like. What was it you were trying to sell me again?”
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couple

Selling Flooring: Helping Couples Come to a Consensus

Kelly Kramer
August 4, 2016
Just last week, I had a couple come into my store that had purchased flooring from me about a year ago.
Read More
sleeping on the job

What It Takes to Succeed in Flooring Retail

Warren Tyler
August 4, 2016

My friend, the famous Lew Smith, said during a phone conversation some years ago, “Warren, you are unconscious, aren’t you?”


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Mike-Chmielecki

Treating Flooring Installers Fairly Makes Your Business Better

Michael Chmielecki
Michael Chmielecki
July 15, 2016
Hello. This is Mike Chmielecki, editor of Floor Covering Installer and senior editor of Floor Trends. We need to have a little talk.
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Builders Floor Covering and Tile showroom

Flooring Showrooms That Sell

Warren Tyler
July 15, 2016
Large retailers put thought and planning into designing their showrooms. Why? Because it sells.
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FiberFloor

Material Health: Using Third-Party Certifications to Help Create Healthier Indoor Spaces

Diane Martel
July 15, 2016
The green building practices of sustainable design have gained tremendous acceptance throughout North America and other areas of the world.
Read More
relaxed and upfront with customers

Selling Flooring: Sharing Information with Consumers

Kelly Kramer
July 15, 2016

When I’m doing training for retail flooring chains or talks at floor covering association dinners, I always include a section on “what needs to be said” to prospective buyers.


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Vector Concepts' warehouse

Flooring Contractors Corner: Vector Concepts

Tim Watkins
July 15, 2016
In 1991, my nephew, Jody Skaggs, and I had worked together for eight years for two separate flooring contractors building their commercial departments from one that was labor-only in the hospitality business and the other was a residential flooring company.
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handshake

Flooring Sales Tip: The Greeting

Buddy Wisdom
July 15, 2016
It has been said that the opening is more important than the closing.
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David-Madonia

The Latest Flooring Info? We've Got You Covered!

David A. Madonia
June 15, 2016
I’ve had an exciting six months since joining Floor Trends as group publisher last November.
Read More
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