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Home » marketing and sales

Articles Tagged with ''marketing and sales''

showroom layout

How to Become a Good Flooring Store

Warren Tyler
October 6, 2016

Last month’s column, “Good Store, Bad Store!”, was a take-off of a three-part column written years ago that received a tremendous positive response with most owners seeing themselves as a bad store.


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Meridian Elevated Essentials

Industry Q&A: Ron Conley of Floorco Discusses Next-Day Delivery Model

Tanja Kern Headshot 2023.png
Tanja Kern
October 6, 2016
Floorco LLC, a privately owned global sourcing products and services provider headquartered in Baltimore, Md., recently launched a new division called Floorco Distribution.
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Mayfield Heights Marshall Carpet One & Rug Gallery

Retailer Profile: Marshall Carpet One & Rug Gallery Leads Race with Steady Pace

Sunil Taneja
October 6, 2016
Forty-five years ago, Chuck Wien earned his degree at Ohio State University and did what many of his generation did: He joined his father in what was then a five-year-old family business, Marshall Carpet in Mayfield Heights, Ohio.
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Armstrong's Architectural Remnants

Retailer Forum: The Latest in Laminate Flooring Trends

Danielle Clair
Danielle Clair Simpson
September 9, 2016
With 2016 well under way, we checked in with retailers to see how laminate is fairing thus far.
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Carpet One NEX<40

Carpet One Focuses on Digital Marketing

Tanja Kern Headshot 2023.png
Tanja Kern
September 9, 2016

More than 1,000 owners and managers from Carpet One Floor & Home's independently owned flooring stores across the United States and Canada gathered in Dallas for their annual summer convention.


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Christopher Ramey

Chris Ramey: Focusing on the Customer Produces Winners

Dave Foster
Dave Foster
September 9, 2016
One would think a basic in every business person’s DNA, whether we’re talking about floor covering retailers or really any person in any business, would be a major focus on the company’s customer—over and above a focus on the products being sold or the services being offered.
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Pergo Logo_900x550

Pergo’s New Brand Campaign Targets Millennials

September 8, 2016

Pergo Flooring recently kicked-off its new brand campaign entitled ‘Master The Art Of Staying In’.


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TISE logo

Online Registration Now Open for TISE 2017

September 2, 2016

The International Surface Event (TISE): SURFACES I StonExpo/Marmomacc Americas I TileExpo, taking place Jan. 18 through 20, at the Mandalay Bay Convention Center in Las Vegas, has now opened attendee online registration for the 2017 event. 


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sleeping on the job

What It Takes to Succeed in Flooring Retail

Warren Tyler
August 4, 2016

My friend, the famous Lew Smith, said during a phone conversation some years ago, “Warren, you are unconscious, aren’t you?”


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50 Floor executives

Retailer Profile: 50 Floor Charts New Territory

Sunil Taneja
August 4, 2016
Less than a decade ago, Jerel Verner hired Matt Carter, a sales executive with Empire Today, to help run his flooring business, Premier Flooring and Design in Tucker, Ga.
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