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The Trusted Sales Advisor

Competition Ends At Home

Kelly Kramer
May 7, 2015
Throughout my career as a retail sales advisor, manufacturer representative, and educational writer for the flooring industry, I’ve worked hard not to use negatives about my competition to influence a purchase in my direction.


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CarpetsPlus ColorTile’s Ron Dunn: Making the Best of Any Situation

Dave Foster
Dave Foster
May 7, 2015
The buying groups, marketing groups or whatever they’re called these days in the floor covering industry have been an extremely valuable adjunct to the business.


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The Job’s Not Over Until You Know How to Clean It

Debby Davis
April 1, 2015
As flooring manufacturers, distributors, dealers, contractors and installers have likely found out, their job is not done when the end-customer purchases a floor and the installer installs it—far from it.


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Get Ready for CARB Madness

Matthew Spieler
April 1, 2015
I get it’s been at least a month since the “60 Minutes” story broke about Lumber Liquidators, but don’t think for a minute this news is going to disappear, not with the publically traded national chain store fighting back the allegations combined with lawsuits alleging, among other things, insider trading.


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Conklin’s Oderio Discusses Silicon Valley, Millennials and Growing the Industry

April 1, 2015
When you stop and think about it you would probably agree that I have the best job in the industry.


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Sound Decisions in Hardwood Flooring Installation

April 1, 2015
Nobody wants to be disturbed by his or her neighbors.


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Contractor's Corner

RHI Finds Success Through Customer Focus and Vendor Support

Dale Stevens
April 1, 2015
How do you stay ahead of the pack when it comes to the service industry?


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The Trusted Sales Advisor

High Volume Tile Sales: Joining the Rest of the World

Kelly Kramer
April 1, 2015
Going back in time to places like South America, Europe, the Middle East, Africa and other older civilizations people have cut and shaped stone or made some form of tile so you might say those places have been manufacturing, bartering and selling these products for just a few more years than we have in the good old US of A.


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Selling in Today’s Retail Environment

The Crucial First Step in Sales: Being Liked

Warren Tyler
April 1, 2015
Consumers buy from people they like.


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Selling in Today’s Retail Environment: How to Handle Installation

Warren Tyler
March 3, 2015
At a recent convention, Randy Merritt, president of Shaw, told the group the industry’s biggest problem is installation.


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